Fashion Revolution Week has become a key moment to rethink the way we consume fashion.
Each year, it invites brands and consumers to ask a simple yet essential question: Who made my clothes?
An initiative born from tragedy
Fashion Revolution Week was co-founded in the UK by Orsola de Castro and Carry Somers, following the collapse of the Rana Plaza factory on April 24, 2013.
This tragedy, which killed 1,138 people, exposed the harsh working conditions within the global textile industry.
Many major Western brands were producing in this factory, highlighting the consequences of a system driven by low-cost production.
This event marked a turning point in raising awareness around ethical fashion and transparency in the fashion industry.
A movement for greater transparency in fashion
Since its creation, Fashion Revolution Week has encouraged people to demand more transparency from brands.
On social media, the movement gained global attention through the hashtag: #WhoMadeMyClothes
The goal is simple: to push brands to disclose where their clothes are made, how they are produced, and who is involved in the supply chain.
Today, the question who made my clothes has become central to the conversation around sustainable and ethical fashion.
Understanding the impact of our consumption
Each year, Fashion Revolution Week offers:
- webinars open to everyone
- workshops and educational events
- resources to better understand the fashion industry
These initiatives help raise awareness about the impact of our consumption on:
- the environment
- working conditions
- natural resources
Consuming fashion more consciously starts with being informed.
Why transparency matters in fashion today
In an industry still shaped by complex supply chains, brand transparency has become a major issue.
Knowing:
- where clothes are made
- under what conditions
- and with which materials
helps consumers make more informed choices.
Today, we all have a role to play by asking questions, demanding accountability, and supporting brands that are committed to more responsible practices.
Putting people back at the heart of fashion
One of the key contributions of Fashion Revolution Week is bringing people back into focus. Behind every garment, there are individuals, skills, and working conditions.
Understanding this process helps restore value to clothing and move away from a fast, disconnected consumption model.
How to take part in Fashion Revolution Week
Fashion Revolution Week is open to everyone.
You can take part by:
- asking brands questions
- sharing the hashtag #WhoMadeMyClothes
- learning through available resources
- supporting sustainable fashion initiatives
Learn more on the official website: www.fashionrevolution.org
Fashion Revolution Week is more than an annual campaign.
It reflects a broader shift in how we produce and consume fashion.
Getting informed, asking questions, and making more conscious choices are simple actions that can help move the fashion industry toward greater transparency and responsibility.
